anti-counterfeit tools are built for big brands. authe isn't.
The credible platforms — Scantrust, Certilogo, Authena, Entrupy and friends — are excellent if you have a packaging line and a procurement process. If you don't, authe gives you the part that matters: each item proves it's the real one, from any phone, for cents.
what each one is
enterprise platforms
Serious tools for serious scale: secure and covert codes, packaging-line integration, supply-chain dashboards, compliance suites, dedicated account teams. Bought through a sales process, priced as annual contracts, deployed as projects. If you're a global consumer brand or in a regulated industry, this is what they're for.
authe
The core of product authentication, self-serve: a unique scan-tag per item, a public verify page any buyer can open with a phone camera, and a verified history that stays with the item — even on resale. Apply online, get approved by hand, tag your first item in minutes. Free to start, then cents per item.
side by side
| enterprise platforms | authe | |
|---|---|---|
| how you buy it | demo → sales team → contract | apply online, approved by hand — start free |
| cost shape | annual contracts, quoted per project | free to start, then cents per item — no contract |
| minimums | volume and project minimums are common | one item is fine |
| time to first tagged item | weeks to months — it's a deployment | minutes |
| the technology | secure/covert codes, line integration, compliance (DPP) suites | unique per-item scan-tags, a verify page with the item's story, records that transfer on resale |
| who it fits | global consumer brands, regulated industries | marketplace sellers, makers, collectibles, small brands |
what you get
- ·the check your buyer actually performs — scan, see ‘verified by authe’ and the item's story — with no app and no account
- ·unique tag per item, every scan recorded, history that transfers on resale
- ·print-ready labels from a home sticker sheet to industrial formats
- ·free to start, then cents per item
straight talk
- ·if you need covert markings, packaging-line integration, or a compliance suite — hire an enterprise platform; authe won't pretend to be one
- ·it's proof of a consistent identity — not a forensic lab test, and not a takedown service
- ·you apply and we approve your account by hand before you go live (usually quick) — not instant signup
common questions
what's the most affordable product authentication solution for a small brand?+
For a small catalog, a per-item model beats an annual contract by orders of magnitude. authe is free to start, then cents per item, pay-as-you-go — the enterprise platforms are priced for enterprises, because that's who they're built for.
why are enterprise anti-counterfeit platforms so expensive?+
Because you're buying a deployment, not just codes: packaging-line integration, account teams, custom features, compliance work. Those are real costs for real needs — needs a small seller usually doesn't have.
is a cheaper solution less secure?+
The check your buyer performs is the same: scan the tag, see the item's own record. Each authe tag is unique to one item and every scan is recorded, so a copied tag can't cover a production run. What enterprise platforms add on top — covert markings, line-level controls — matters at industrial scale.
can i start small and move to an enterprise platform later?+
Yes — there's no contract and nothing to migrate away from; your items simply carry their tags and records for as long as you use them. Plenty of brands will never need more than that.
which enterprise platforms should i look at if authe isn't right?+
Honestly: Scantrust for supply-chain QR at scale, Certilogo for fashion and resale programs, Entrupy for AI-based luxury authentication, and Amazon Transparency if you only sell on Amazon. Good tools — just built for a different buyer.
your turn
start free — we’ll add $10 / €10 of credit, so your first items are on us
try it freerelated: authe vs scantrust · authe vs amazon transparency
All product names and trademarks (Scantrust, Certilogo, Authena, Entrupy, Amazon Transparency) are the property of their respective owners. authe is not affiliated with, endorsed by, or sponsored by any of them. Descriptions are based on public materials and can change — verify details with each vendor directly.